Real estate prices in Vega Baja del Segura are influenced by a combination of geographical, economic, and social factors. First, its location along the southern Costa Blanca offers attractive coastal views and proximity to beaches, which significantly boost demand, especially among international buyers. The region's climate, known for its mild winters and hot summers, also plays a crucial role in drawing expats and retirees, further driving up property values. Additionally, local infrastructure developments, such as transportation links and the quality of public services, contribute to price variations; areas with better access to motorways or public transport tend to see higher property values. Economic factors, including employment rates and local business growth, directly affect buyers' purchasing power. For instance, the presence of expat communities from the UK and northern Europe provides a consistent demand for holiday homes, particularly in towns like Guardamar del Segura and Torrevieja, where properties are often marketed as vacation rentals. Lastly, seasonal fluctuations in tourism can lead to temporary spikes in real estate prices, especially during peak holiday periods when demand for rental properties surges.