Real estate prices in Fano are influenced by several key factors. One significant aspect is the town's location along the Adriatic coast, which attracts both local and foreign buyers seeking holiday homes or investment properties. Proximity to beaches, such as Spiaggia di Ponente, enhances property values, with homes in coastal areas commanding higher prices than those farther inland. Additionally, Fano's historical architecture and cultural significance, seen in landmarks like the Arch of Augustus and the Malatesta Fortress, appeal to buyers interested in heritage and tourism potential. The local economy also plays a role; a stable economy and influx of services can increase demand for residential properties. Seasonal tourism impacts rental markets, particularly in summer, leading to fluctuations in prices. Finally, local regulations and urban development plans can influence supply, either constraining or encouraging housing developments and renovations.