Several factors significantly influence real estate prices in Alassio, a popular coastal town in Italy. Firstly, location is paramount; properties with direct sea views or those situated within walking distance of the beach can command prices ranging from €5,000 to €10,000 per square meter, compared to around €3,000 to €4,500 for properties further inland. Another factor is seasonality; the summer months see a spike in demand as tourists flock to the region, driving up rental prices by as much as 30% between June and August. Additionally, the local economy plays a role; Alassio's unemployment rate, which hovers around 7%, affects the purchasing power of residents and potential buyers, influencing demand. Historical significance and architectural style also impact prices; properties in the historic center, often characterized by Ligurian-style architecture, are typically valued higher than newer constructions, sometimes exceeding €8,000 per square meter. Finally, infrastructure developments, such as improved transport links or new amenities, can elevate real estate values, with recent upgrades to the coastal promenade reportedly increasing property values by up to 15%.