Real estate prices in Villena are influenced by a variety of factors, including location, economic conditions, and local amenities. The town's proximity to major transportation routes like the A-31 motorway and its railway connections to cities like Alicante and Madrid enhance its appeal, driving demand for properties. Economic activities, particularly in agriculture and tourism, also play a significant role; for instance, the annual Moors and Christians festival attracts visitors, which can stimulate the local market. Additionally, property types and their condition impact pricing. For example, historic buildings in the town center may command higher prices due to their charm and potential for tourism-related income, while newer developments on the outskirts might be more affordable but offer less cultural significance. Furthermore, recent trends in remote work have led to increased interest from buyers seeking larger homes with outdoor space, further shifting the dynamics of the local market.